11 Common Local SEO Mistakes and How to Avoid Them Let my repurposing of a chart-topping 80s anthem serve to illustrate how fantastic it can feel when you catch yourself before you make a mistake. Some mistakes are wrong steps…

New Study Finds That Review Requests Should Be Treated Like Customer Service If your Google Business Profile (GBP) has been suspended, it can be devastating. Your phone may stop ringing, customers may stop visiting, and revenue may take a hit. Your…

How to Follow Google Business Profile Guidelines Google Business Profile (GBP) is one of the most important tools for local businesses to gain visibility and attract customers. However, failure to follow Google’s guidelines can result in profile suspension, leading to…

5 Reasons Your Google Business Profile Might Get Suspended Google Business Profile (GBP) is a powerful tool for local businesses, helping them gain visibility and attract new customers. But having your GBP suspended can be a nightmare, potentially cutting off…

Local SEO For Service Area Businesses: Targeting Your Coverage ​ For small, mobile businesses without a fixed storefront, navigating local SEO can seem challenging. However, with the right strategies, service area businesses (SABs) such as plumbers, electricians, and mobile pet…

What is the Difference Between a Disabled and a Suspended Google Business Profile? Managing a Google Business Profile (GBP) effectively requires understanding the difference between a disabled and a suspended listing. According to Brad Wetherall, former Director of Google Business…

Google Business Profile Now Accepts Multi-Page PDF Menus Managing a restaurant’s Google Business Profile (GBP) has always been a meticulous task, especially when posting an accurate menu online. But Google just made it easier. In July, I explored Google’s AI-powered…

How the FTC’s New Review Policy Impacts Local SEO and What Businesses Need to Do to Stay Compliant ​ The FTC’s recent ruling on fake reviews marks a pivotal change for businesses relying on online reviews to boost their visibility…

What to Do When Google Changes Your Google Business Profile Information When Google automatically updates your Google Business Profile (GBP) information, it can be unsettling, especially if these changes affect critical details like business hours, contact information, or even the…

New Study Finds That Review Requests Should Be Treated Like Customer Service Do you ever feel that pang of envy when you see your competitors raking in five-star Google reviews, knowing that both the number of reviews and high ratings…