Google Maps Gets Smarter at Stopping Fake Reviews with AI
Google Maps Gets Smarter at Stopping Fake Reviews with AI Google Maps just got a powerful AI upgrade, and it’s changing the game for business owners and local SEO professionals. Google is now using Gemini, its latest AI model, to detect and block fake reviews and suspicious Business Profile changes on Google Maps. This move […]
Google Business Profile Suspensions Rise, But Appeals Are Delayed
Google Business Profile Suspensions Rise, But Appeals Are Delayed In recent months, Google Business Profile (GBP) suspensions have been on the rise, with appeal times stretching from just five days to nearly five weeks. This situation has caused growing frustration among small and medium-sized businesses (SMBs) that heavily rely on Google for lead generation. A […]
12 Common Local SEO Mistakes and How to Avoid Them
11 Common Local SEO Mistakes and How to Avoid Them Let my repurposing of a chart-topping 80s anthem serve to illustrate how fantastic it can feel when you catch yourself before you make a mistake. Some mistakes are wrong steps you accidentally take, while others are opportunities you’ve overlooked—both can undermine success. The resultant headaches […]
How to Reappeal a Google Business Profile Suspension
New Study Finds That Review Requests Should Be Treated Like Customer Service If your Google Business Profile (GBP) has been suspended, it can be devastating. Your phone may stop ringing, customers may stop visiting, and revenue may take a hit. Your first instinct might be to panic and rush through the Appeals tool, but that’s a […]
How to Follow Google Business Profile Guidelines
How to Follow Google Business Profile Guidelines Google Business Profile (GBP) is one of the most important tools for local businesses to gain visibility and attract customers. However, failure to follow Google’s guidelines can result in profile suspension, leading to a loss of online presence, reduced customer engagement, and missed opportunities. Understanding Google’s rules and […]
5 Reasons Your Google Business Profile Might Get Suspended
5 Reasons Your Google Business Profile Might Get Suspended Google Business Profile (GBP) is a powerful tool for local businesses, helping them gain visibility and attract new customers. But having your GBP suspended can be a nightmare, potentially cutting off your online presence and harming your business. Unfortunately, Google doesn’t always disclose the exact reason […]
Local SEO For Service Area Businesses: Targeting Your Coverage
Local SEO For Service Area Businesses: Targeting Your Coverage For small, mobile businesses without a fixed storefront, navigating local SEO can seem challenging. However, with the right strategies, service area businesses (SABs) such as plumbers, electricians, and mobile pet groomers can boost their visibility, effectively target service areas, and attract more customers. This guide […]
What is the Difference Between a Disabled and a Suspended Google Business Profile?
What is the Difference Between a Disabled and a Suspended Google Business Profile? Managing a Google Business Profile (GBP) effectively requires understanding the difference between a disabled and a suspended listing. According to Brad Wetherall, former Director of Google Business Profile Team at Google, this distinction is rooted in how Google’s multiple databases operate: the […]
Google Business Profile Now Accepts Multi-Page PDF Menus
Google Business Profile Now Accepts Multi-Page PDF Menus Managing a restaurant’s Google Business Profile (GBP) has always been a meticulous task, especially when posting an accurate menu online. But Google just made it easier. In July, I explored Google’s AI-powered menu feature, which allowed users to upload menus via a single image. While promising, it […]
How the FTC’s New Review Policy Impacts Local SEO and What Businesses Need to Do to Stay Compliant
How the FTC’s New Review Policy Impacts Local SEO and What Businesses Need to Do to Stay Compliant The FTC’s recent ruling on fake reviews marks a pivotal change for businesses relying on online reviews to boost their visibility and credibility. With hefty penalties in place, here’s how the new regulation affects local SEO […]
