Why Local Business Reviews Are So Important Onboarding someone new to your marketing team or trying to stay ahead in local search? This guide is your go-to. Save it, share it, and most importantly—understand why local business reviews are at…

Google Maps Gets Smarter at Stopping Fake Reviews with AI Google Maps just got a powerful AI upgrade, and it’s changing the game for business owners and local SEO professionals. Google is now using Gemini, its latest AI model, to…

Google Business Profile Suspensions Rise, But Appeals Are Delayed In recent months, Google Business Profile (GBP) suspensions have been on the rise, with appeal times stretching from just five days to nearly five weeks. This situation has caused growing frustration…

11 Common Local SEO Mistakes and How to Avoid Them Let my repurposing of a chart-topping 80s anthem serve to illustrate how fantastic it can feel when you catch yourself before you make a mistake. Some mistakes are wrong steps…

5 Reasons Your Google Business Profile Might Get Suspended Google Business Profile (GBP) is a powerful tool for local businesses, helping them gain visibility and attract new customers. But having your GBP suspended can be a nightmare, potentially cutting off…

What is the Difference Between a Disabled and a Suspended Google Business Profile? Managing a Google Business Profile (GBP) effectively requires understanding the difference between a disabled and a suspended listing. According to Brad Wetherall, former Director of Google Business…

Google Business Profile Now Accepts Multi-Page PDF Menus Managing a restaurant’s Google Business Profile (GBP) has always been a meticulous task, especially when posting an accurate menu online. But Google just made it easier. In July, I explored Google’s AI-powered…

How the FTC’s New Review Policy Impacts Local SEO and What Businesses Need to Do to Stay Compliant ​ The FTC’s recent ruling on fake reviews marks a pivotal change for businesses relying on online reviews to boost their visibility…

New Study Finds That Review Requests Should Be Treated Like Customer Service Do you ever feel that pang of envy when you see your competitors raking in five-star Google reviews, knowing that both the number of reviews and high ratings…